Alpinestars forefront of technology Motorsport products

Alpinestars forefront of technology Motorsport products

Italian Motorsport company Alpinestars remains at the forefront of technological development of protective Motorsport wear from inception of product excellence way back in 1963.

Roger De Coster Photo Credit: Alpinestars

Roger De Coster Photo Credit: Alpinestars

Born from an opportunity to enter an emerging Motorsport market in Europe, Motocross, company founder Sante Mazzarolo developed his talent for production of protective footwear to meet the needs and demands of Motocross racing.

By the early 1970’s, Sante applied business acumen by forming a life-long partnership with up-coming World Motocross Champion Roger De Coster to wear Alpinestars Oscar boots.

De Coster’s in-put on design and feedback on product improvements not only proved invaluable for deliverance of quality Alpinestars footwear, but also cemented the importance of product-rider relations for De Coster went on to win 5 World Motocross Championships.

Subsequent development of protective Motorsport wear continued apace with Alpinestars production of boots for all forms of Motorcycling culminating in manufacturing technical protective wear inclusive of full leather suits for MotoGP and World SuperBike Championships.

Alpinestars Brand

Alpinestars Brand

Uppermost in technological protection of Motorsport athletes was Alpinestars innovative production of Tech Air-Bag System in racing leather suits in 2011, incorporating sensors that can determine if a rider is crashing or not and fully inflate airbags before crash occurs.

To present day, Alpinestars principle remains true to company’s conception: business innovation of protective product enhancing safety and performance of rider, racing physically, technically and mentally demanding of all sports: Motorsport.

Words: Sharon Cox










You might also like

Larissa Papenmeier joins MX Fonta Racing

Larissa Papenmeier joins Italian based Kiara Fontanesi MX Fonta Racing Team for 2019 Women Motocross World Champion Season. In what could be described as major step up for the WMX

Kiara Fontanesi speaks on Women MX World Champion 6x on eve of WMX Final Round 2019

Kiara Fontanesi claimed victory winning FIM Women MX World Championhip Title for the 6th time, September 2018. Standing top of podium, showing pure elation of winning tightly contested WMX Series,

Featured 0 Comments

WMX Opener GP of The Netherlands- what went down?

Women MX World Championship Opening Round at GP of The Netherlands proved how exciting and unpredictable this WMX 5 Round Series will be. Not only are seasoned riders racing up


No Comments Yet!

You can be first to comment this post!

Leave a Reply